Grupo Alvorada – Líder em ovos férteis e pintainhos de um dia, destacando-se por excelência e ética nas relações comerciais.

Who We Are

The company was founded in the 1970s, in the countryside of the State of São Paulo. It began its activities in the city of Louveira (SP) as a feed representative under the name Censoraves. As sales grew, the company sought new opportunities for business expansion, which led to the creation of Granja Alvorada, a company with both technical expertise and an entrepreneurial vision. From then on, efforts were directed toward the production of heavy breeder flocks, focusing on the sale of fertile eggs and day-old chicks.

To expand its operations and ensure sanitary standards, the company relocated to the Itapetininga (SP) region in the 1980s. Today, under the name Grupo Alvorada, it remains a family-owned business, managed by successors who uphold tradition as the foundation of its management while investing in new technologies to ensure the flock’s sanitary status and zootechnical performance, with the primary goal of producing high-quality fertile eggs and day-old chicks.

Our History

Grupo Alvorada is recognized in the market for its excellence in the production and commercialization of fertile eggs and day-old chicks, as well as for its ethics and transparency in all relationships. Since its foundation, the company has continuously invested in technology and infrastructure, always seeking to improve production techniques to ensure a consistent standard of quality in its products.

In every process, biosecurity is an essential factor to guarantee the health of breeder flocks, allowing us to produce eggs and chicks without the use of antibiotics. In addition, Grupo Alvorada considers people management indispensable in the corporate environment and values its employees by constantly developing initiatives to enhance their skills and maximize their potential.

For five decades, we have been committed to respecting people, generating value for everyone, and fostering mutual growth. With each new dawn, we look ahead to offer the best products and meet the expectations of our customers and business partners.